100 Little Monsters. 100 Meter Race. 100 Meter Sprint. 1001 Arabian Nights. 10x10 Ice Cream Adventure. FNAF Sister Location Online. Follow the Line. Follow The Line 2. Moshi Monsters. Moto Alpine Adventure. Moto Trails Winter 2. Moto Trial Fest 2. Shop Target for Ben 10 Action Figures you will love at great low prices. Free shipping on orders of $35+ or same-day pick-up in store. Kids earn money, called Rox, by playing games or solving puzzles and then can spend it in various specialty stores. There are also some limited social-networking features. Moshi Monsters is fun, but you need to be a very conscientious monster parent to learn a few life skills.
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~ Early Indicators Reveal Vivid Toy Range Is A UK Hit ~
LONDON February 11 2011 Leading social onlinegames developer Mind Candy,publisher of global kidsphenomenon moshimonsters.com which now has over 34millionusers worldwide - today announces that the first everMoshi Monsters toy range, unleashed ontoUK shelves inmid-Jan, will make its stateside debut this Sunday as leadingglobal toymanufacturer Spin Master unveils the new productsat NY Toy Fair (Booth 2249, Level 3).
The new Moshi Monsters toy range from master toy partner Vividlaunched to a remarkablereception within the UK. Earlyindicators reveal the range is set to be the smash hit of 2011withall key retailers selling above initial expectations andrushing to place re-orders in a bid to meetdemand.
Michael Acton Smith CEO of Mind Candy, commented,We couldn't have hoped for a betterstart for the toyrange the reaction in the UK has been phenomenal, we nowhope to replicatethat success within the U.S. Michaelwill be speaking about the Transmedia growth of MoshiMonstersat the Engage Conference during Toy Fair (Javits Centre - 11:30am,Feb 16th) andalso at the Kidscreen Summit (Hilton NY 11:30am, Feb 18th).
Spin Master are the U.S. distribution partner for Moshi Monstersand will be representing thebrand at NY Toy Fair, where itwill be unveiled and presented to the U.S market.
David Colebrook, VP Marketing at Spin Master commented,We're excited to be representingMoshi Monsters withinNorth America and really encouraged by its UK success. Thebrandcontinues to build momentum worldwide and we're sure therange will be a smash with U.Skids.
Half of all UK children aged 6-12 have adopted a Moshi Monsterand the U.S is catching up withone-in-five a proud monsterowner. Of its global fan base, the U.S is the biggestterritoryaccounting for around a third of the site'sregistered user base (approximately 11m users).Thefree-to-use site has been likened to a cross betweenFacebook for kids, Tamagotchi and BrainTraining as itcombines nurturing virtual pets with social online gameplay andengagingeducational puzzles for both boys and girls aged6-12.
The Moshi Monsters range being unveiled at the show includessoft toys based on the six keymonster characters, Poppet,Katsuma, Diavlo, Zommer, Furi and Luvli as well ascollectablefigures based on the highly collectable?Moshlings' (Pets of pet monsters). Many of theproductsincorporate special codes, which unlock cool extra'swithin the site, adding value to users andenabling 360engagement with the brand.
For that honor one might turn at the very least to Lt. Moshi monsters. Chances are, too, there were other 'goo goos' in the US Army before Groves. Gen., a -era officer who oversaw not only the construction of for the but also the that created the that won World War II for the and literally saved the world from autocracy.
Moshi Monsters is leading the way for web-based children'sentertainment brands with itssuccessful foray into physicalproducts. A growing number of Moshi Monsters products arenowon UK shelves, including: Moshi Bandz, Membership Cardsand Gift Packs (Produced inhouse),Trading Cards (Topps), TopTrumps (Winning Moves), Calendars (Danilo), Posters (GBEye)and Books (Penguin). Following the toy launch within the U.S, MindCandy will drive itsNorth American licensing programthroughout 2011 and beyond.
Check out the Moshi Monsters toy range at the Spin Master Booth(2249, Level 3)
- ends -
For further information:
Nicola Duarte
Head of PR, Mind Candy
T: +44 (0) 207 501 1926
M: +44 (0) 7810 354 103
Twitter: @Nics_Duarte
Notes to editors:
ABOUT MIND CANDY
Moshi Monsters Online Game
Mind Candy is one of the world's fastest growing social onlinegaming companies and the globaldeveloper, operator andpublisher of Moshi Monsters. The company was founded in 2004byMichael Acton Smith, a UK-based entrepreneur who previouslyfounded Firebox.com. Forfurther information visit www.mindcandy.com
ABOUT MOSHI MONSTERS
Moshi Monsters is a free-to-play, fun-filled world of adoptablepet monsters, combining adorablevirtual pets with socialonline gameplay and engaging educational puzzles for children aged6-12. Over 34 million monsters have been created to date and overtwo million new players arejoining each month making MoshiMonsters one of the world's fastest growing children's sitesinthe world! To date, more than 120 million educationalpuzzles have been played and over onemillion virtual itemsare sold each day! For more information visit www.moshimonsters.com
About Spin Master Ltd.
A multi-category children's entertainment company since 1994,Spin Master has beendesigning, developing, manufacturing andmarketing consumer products for children around theworld andis recognized as a global growth leader within the toy industry.Spin Master is bestknown for such popular brands as boy'saction phenomena and 2010 Boys Toy of the Yearwinner BakuganBattle Brawlers, and award-winning brands Air Hogs,Aquadoodle, TechDeck, Moon Sand,Liv, and Zoobles. The company has also marked anentry intochildren's media with the launch of Spin MasterEntertainment, a subsidiary focusing on thedesign,development and production of television and other mediaproperties. Spin Masteremploys over 900 people with officesin Toronto, Los Angeles, London, Paris, Hong Kong,Mexico,Munich, and central Europe. For additional information pleasevisit:
www.spinmaster.com
ABOUT MICHAEL ACTON SMITH - CEO, MIND CANDY
Michael Acton Smith is CEO and founder of online games companyMind Candy. The companycreated Moshi Monsters, which has over34m players worldwide. Mind Candy's first project wastheTransmedia game Perplex City that played out across different mediaincluding websites,text messages, magazines, live events,skywriting and multiple helicopters.Prior to Mind Candy,Michael co-founded Firebox.com (online retailer of gadgets, gamesandgifts), Berwickstock (boutique music festival) and SecondChance Tuesday (events to connecttechnology investors withentrepreneurs).
About Michaels speaking engagements during NY Toy Fairand the Kidscreen Summit
Engage Conference - http://www.engageexpo.com
Moshi Monsters: How we built a 100 Million TransmediaMonster
February 16, 2011, 11:30am 12:00pm Room 1
The most successful kids entertainment properties of the futurewill have online experiences attheir core, rather than a TVshow or film. Join Mind Candy CEO, Michael Acton Smith ashediscusses how they have expanded the Moshi Monstersproperty from the web into a wideranging transmedia propertythat now encompasses, iPhone apps, books, trading cards,toys,magazines and video games.
Kidscreen Summit - http://summit.kidscreen.com
Moshi Monsters: The Making Of A $100-Million Web-Driven Hit
February 18, 2011, 11:30 AM - 12:30 PM - Trianon DIGITALMEDIA
Moshi Monsters Reboot Movie
Want proof that IPs can flourish without a TV or film footprint?Look no further than MoshiMonsters, which has 34 millionregistered users and a $100-million consumer productsprogramfeaturing top-tier partners like Penguin, Scholastic,Spin Master, Vivid Imagination and Topps.The next step? Aninteractive viewing platform that lets kids watch acquired cartooncontentonline and engage with their friends socially at thesame time. Watch out, broadcasters, there'sa monster behindyou!